30-60-90 day plan for a sales interview: how to present it
Presenting a plan next week? This page covers the talk: five minutes, one measure per phase and answers to follow-ups. To write the plan itself, use the template in our AE 30-60-90-day plan guide.
Hiring managers ask for the plan to see how you think about the job. Keep it to one page. Present it in five minutes.
What goes in each phase
Days 1 to 30: learn.
- Meet the team and the key customers.
- Study the product, the pipeline and lost deals.
- Agree the goals for the next two months with your manager.
Days 31 to 60: start selling with support.
- Work a starter list of accounts.
- Book first meetings and run early calls with a colleague.
- Share what you have learned about the buyer.
Days 61 to 90: own the number.
- Work the full territory.
- Show a pipeline that covers the target.
- Agree the plan for the next quarter.
Add numbers
Each phase needs one measure. Examples are meetings booked, pipeline created and a forecast. Use ranges and say they are draft. Ask the manager what the real targets are.
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Answer follow-up questions
- "What if the pipeline is empty?" Start with named accounts and ask for introductions.
- "What would you do differently?" Say you would adjust once you see real data.
- "Why this order?" Explain that learning first stops wasted effort.
Check it against the offer
If you reach the offer stage, compare the quota and ramp with your plan. The offer comparison calculator shows year-one pay at your expected attainment.
Related: territory plan for a sales interview.
Next step: get the free guide to Amazon's 16 Leadership Principles for a sales interview. One Notion page, no card needed.
Questions
Should I make a 30-60-90 plan for a sales interview?
Yes, if the role is new business or a territory role. Bring a one-page version even if they do not ask.
How detailed should the plan be?
One page. Three phases, two or three actions each and one measure per phase.
Should the plan include a quota number?
Include ranges and call them draft. Ask the manager for the real targets.
Related guides
AE 30-60-90-day plan
A template and example goals for writing the plan, for AE roles.
Territory plan for a sales interview
The five parts panels expect, the pipeline maths and a 5-slide outline.
Offer comparison calculator
Two or three offers side by side, with year-one pay for each.
Run your search like a pipeline
A Notion kit for sellers changing roles. It has a target list and a pipeline board with follow-ups due. It also has recruiter scripts, negotiation scripts and an offer calculator for year-one pay. £14, one payment, plus VAT for UK and EU buyers.
Principled Pitch is independent. Pay, quotas and hiring processes vary by company and country. Check the details of any role with the recruiter.